Why?

The decline of traditional mainstream media and the rise of social media is largely driven by the popularity of short, viral content formats, particularly memes.
These bite-sized, highly shareable pieces of media cater to shrinking attention spans and the desire for quick, easily digestible information.
Memes, with their blend of humor, cultural references, and often incisive commentary, spread rapidly across social networks, shaping public discourse and opinion faster than traditional news cycles. Their visual nature and emotional appeal make them more engaging and memorable than lengthy articles or broadcasts.
As users increasingly prefer to consume and share these compact, impactful content pieces, traditional media outlets struggle to compete with the immediacy, relatability, and virality of meme culture, leading to a shift in how information is disseminated and consumed in the digital age. Memes are distilled units of public discourse.
And now people can own an NFT of a meme.